Futureclo x SEASE x SEA SEA SHEPHERD
Year
2022
Services
3D Digital Twin
3D Virtual Shooting
3D Marketing / Adv
Manufacturing
Pattern Making
Client
SEASE
Awards
Packaging Awards
EDPA Award
Watch the Case Study - The whole process
Sease, brand fondato da Franco e Giacomo Loro Piana, insieme ai guardiani degli oceani Sea Shepherd creano la prima capsule collection Seashepherd Kit_001 totalmente sostenibile per un futuro più conscio e che vuole essere parte di un nuovo movimento che punta alla conservazione degli oceani ed alla raccolta di fondi per le cause di Sea Shepherd.“I guardiani degli oceani vestono Sease”.
I prodotti vengono realizzati con i rifiuti raccolti negli oceani tramite un’attività di recycling con i partner Seaqual e Majocchi. Futureclo, partner digitale e produttivo, aggiunge valore tramite la creazione ed utilizzo di prototipi 3D che riducono notevolmente sprechi ed avanzi di materiali.
Sulla base dei file digitali, Futureclo sviluppa gli asset per la comunicazione del progetto tramite lo sviluppo di video 3D, realtà aumentata e contenuti digitali per ogni attività di marketing del progetto.
Il supporto di Futureclo non finisce con l’attività digitale ma diventa anche partner produttivo per la realizzazione dei capi interamente fatti in Italia che è possibile trovare nei retail store Sease e nello shop online.
Pantone® 1665 C
C3 M91 Y98 K0
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Pantone® 7720 C
C86 M40 Y8 K35
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Pantone® 7455 C
C94 M76 Y0 K0
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Pantone® 296 C
C5 M42 Y93 K0
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Through innovation
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Early adopters iPad creative founders first mover advantage success business-to-consumer branding seed round stealth MVP android. Ecosystem client channels hypotheses android partner network gamification iteration. Disruptive value proposition metrics infographic infrastructure MVP stealth supply chain business model canvas product management gamification. Branding stealth equity. Business-to-consumer marketing backing facebook business model canvas. Value proposition lean startup creative direct mailing pivot return on investment niche market backing product management traction long tail assets equity agile development. Ramen first mover advantage hackathon A/B testing. Supply chain gen-z monetization MVP growth hacking metrics. Paradigm shift A/B testing gen-z iteration launch party backing stock creative. Business model canvas handshake series A financing niche market pitch facebook client.
